Extra Research

 

RESEARCH INTO HEARST 

Case Studies

Intertextuality ideas

 Intertextuality ideas: 

- Link to Challengers (2024) - either a shot in the contents or a direct reference 

- Cover star wearing Adidas - sports brand , easily recognisable and value transference

- Mention reformer pilates trend (hot girl walk/ hot girl summer) 

- Mention strava - running app recognised by runners 

- Have 'namaste' or lotus flowers somewhere 

- Mention 'Karate Kid' to do with motivation and working hard 

-Mention 'Rocky' or 'Creed'

-Lululemon clothes 

-Wimbledon reference - perhaps having a graphic of the scoreboard in the cover

Trial Photo Shoot

 Photos 

I liked how the shoes were contrasting bright colours – as this is appealing to my target demographic. I also like the ‘messier’ style as it is unconventional to see in a health magazine and that is what I am aiming to achieve.  I like the idea of using shoes as some part of my magazine as it seems like a cheap way to make intertextual links, which will be relevant for my young target audience.

 

I like the candid aspect of the image as it seems more natural and fun – this is hopefully the vibe that I would like to try and convey. I don’t like the green grassy background as it seems too unusual for this image. Next time, I would try a similar angle but with a white or colourful background as it will be more visually appealing and look more conventional for a true health magazine.